Did you know that only a few women use a care routine that is actually suited to their skin? This results in a lot of dissatisfied women who don't end up with what they want for their skin. We'd like to change that.
years of experience in skincare
With more than 135 years of experience, NIVEA has been an expert in skincare for generations. NIVEA SKiN GUiDE is our way of taking our knowledge one decisive step further. We‘re grateful for the digital technology that makes it possible for us to share our skin expertise with you directly. With just a scan of your skin, you can find out what it really needs. We'll make you an expert on your own skin.
This research is now available for the benefit of your skin. It just takes a selfie to analyse your optical skin age, firmness and evenness using artificial intelligence. As an active user, you’ll also contribute to making the technology even better as it learns from your images.
After every scan, we show you your skin scores. We explain what the scores mean, and recommend that you keep a digital skin diary. With regular analyses, you can receive precise product recommendations or even a complete skincare routine. You'll also get personalised tips and tricks - everything tailored to your skin.