What Is Skin Longevity?
How to Support It
Discover what skin longevity means, how skin changes over time and how consistent skincare can help support more resilient-looking skin.
4 Benefits of
Supporting Skin Longevity
Rather than focusing on short-term solutions, a skin longevity approach takes a long-term view of skincare, encouraging consistent habits that care for the skin as it changes throughout life.
- Supporting Skin Resilience
A consistent skincare routine may help the skin cope with everyday environmental influences and changing needs.
- Caring for Skin Comfort Over TimeAs skin changes, it may experience shifts in how it looks and feels. A thoughtful routine can help maintain a comfortable-looking complexion at every stage of life6
- Encouraging Long-Term Skincare Habits
Skin longevity focuses on simple, consistent habits that can be maintained rather than short-term solutions2.
- Adapting to Changing Skin Needs
Understanding how skin evolves throughout life can help you make informed choices about the products and routines that suit you.
5 Key Factors
That Influence Skin Longevity
Skin longevity is influenced by a combination of internal and external factors that may affect how skin changes, looks and feels. The five key factors that may influence skin longevity include:
- Natural Ageing
As part of the ageing process, changes in skin renewal, hydration and texture may occur.
- Genetics
Genetic factors may influence skin type, characteristics and how skin naturally changes throughout life8.
- UV Exposure
Sun exposure is one of the main external factors associated with premature visible signs of skin ageing9.
- Environmental Influences
Everyday factors such as pollution and environmental stressors may affect the skin’s appearance and comfort10.
- Lifestyle Habits
Factors such as sleep, nutrition, hydration, alcohol and tobacco consumption, and daily routines may influence how skin looks and feels.
Ingredients That Support
Skin Longevity
The ingredients in your skincare routine can help support the skin’s changing. Well-formulated products often combine complementary ingredients designed to help maintain hydration, support the skin barrier and care for skin as part of a consistent routine.
Several ingredients are commonly used in skincare formulations to support skin longevity. When combined with regular skincare habits, they may help support hydration, skin resilience and the overall appearance of skin over time.
- Antioxidants
Antioxidants, including ingredients such as Vitamin C and11 Coenzyme Q1012, may help protect the skin from everyday environmental stressors, including UV exposure and pollution, which can contribute to visible signs of skin ageing.
- Peptides
Peptides are commonly used in skincare to help support the skin’s natural structure13. With regular use, they may help improve the appearance of firmness and visible signs of ageing.
- Niacinamide
Niacinamide is commonly used in skincare to help support the skin barrier and improve the appearance of uneven skin tone14 while helping skin feel balanced.
- Ceramides
Naturally found in the skin, Ceramides play an important role in helping maintain the skin barrier15 . Skincare containing Ceramides may help reduce moisture loss and support comfortable-feeling skin.
- Epicelline®
Developed for the NIVEA Epigenetics range, Epicelline® is NIVEA’s patented ingredient inspired by epigenetics research16. It is designed to reactivate skin cells’ youth functions* to help support a more youthful-looking appearance as part of a consistent skincare routine. Scientifically proven with Age Clock® technology, which measures the skin's biological age, it helps skin look plumper and more youthful.
Epigenetic Skincare Routine
for Skin Longevity
A consistent skincare routine helps support hydration and the skin barrier, two important aspects of skin longevity. The NIVEA Cellular Epigenetics range combines ingredients such as Epicelline® and Hyaluronic Acid as part of a complete daily skincare routine designed to care for visible signs of ageing. Inspired by epigenetics, the range was developed using patented Age Clock® technology, which measures the skin’s biological age and led to the discovery of Epicelline®, an innovative ingredient that helps reactivate the skin’s youthful functions.
Start your routine with a gentle cleanse. Cleansing helps remove impurities, excess sebum and daily build-up17, leaving your skin feeling fresh and prepared for the steps that follow.
After cleansing, apply a serum designed to support your skin's changing needs. NIVEA Cellular Epigenetics Age Rewind Serum combines patented Age Clock Technology®, Epicelline® and three types of Hyaluronic Acid (macro, medium and micro). It is clinically proven to help rewind skin age in 2 weeks* and improve the appearance of 10 signs of skin ageing, including wrinkle volume, deep wrinkles, elasticity, lifting effect, skin resilience, radiance, plumpness, firmness, hydration and smoothness.
*Clinical studies involving 30 to 43 women, using self-assessment, expert assessment or instrumental measurement after 2 weeks.
The eye area often benefits from targeted care due to its delicate nature. Applying an eye serum following your facial serum helps provide focused care for this area as part of your routine. NIVEA Cellular Epigenetics Age Rewind Eye Serum combines Epicelline-X®, cryogenic properties, a Tri-Peptide and Hyaluronic Acid. Its Cryo technology provides up to 3°C of cooling to the skin for an instant anti-puffiness effect, leaving the eye area looking more awake, youthful and refreshed.*
*Instrumental test, 2 minutes after application, 23 participants.
Moisturising helps maintain skin hydration and supports the skin barrier as part of a consistent skincare routine18.
- Morning:
Apply NIVEA Cellular Epigenetics Age Rewind Day Cream SPF30 as the final step before sun protection. Formulated with Epicelline®, 3x Hyaluronic Acid and SPF 30, it provides daily care and SPF30 to help reduce the appearance of visible signs of ageing while protecting the skin from UV rays.
- Evening:
Complete your evening routine with NIVEA Cellular Epigenetics Age-Rewind Night Cream. Formulated with Epicelline®, 3x Hyaluronic Acid, and Provitamin B5, this night care is designed to support the skin’s overnight renewal and helps reduce the appearance of five visible signs of ageing, leaving skin looking firmer, smoother, more radiant and plumper.
Using sunscreen helps protect your skin from UV exposure, one of the main external factors linked to visible skin ageing[9]. While your day care contains SPF 30, applying enough product and using a dedicated sunscreen when spending time in the sun helps maintain protection. Choose a broad-spectrum facial sunscreen with SPF 30 or higher that suits your skin type and level of UV exposure.
