It’s widely accepted that the onset of under eye wrinkles is inevitable and we will all be affected eventually. However, there are a lot of different factors that determine how quickly the ageing process, and the onset of wrinkles like crows feet, will progress.
The skin around the eyes stays firm and supple when we’re younger due to the production of collagen and elastin which is why you don't have eye wrinkles at an early age! However, as we get older these aren’t produced as quickly, which reduces skin elasticity. What’s more, the skin thinning under the eyes is a natural process, causing it to lose its resilience, and under eye wrinkles to form.
This is made worse by the fact that there are no glands around the eyes that produce oil to keep the area hydrated. Luckily, the eye area can be kept smooth and hydrated by using an effective anti-wrinkle eye cream like NIVEA Q10 Power Anti-Wrinkle + Firming Eye Cream. This moisturising product noticeably firms the skin around the eyes, reduces puffiness and dark circles - leaving eye wrinkles less noticeable.