Rewind your skin age with EPICELLINE®*

NIVEA is leading the future of skin care with cutting edge research in the science of Epigenetics
NIVEA has made a major breakthrough with our latest innovation – the effective skin age-rewinding ingredient, EPICELLINE® – scientifically proven to rewind skin age in 2 weeks. It works on the deepest cellular level to reactivate skin cells’ youth functions* – powered by Epigenetics science.
*in vitro

Revolutionise your skin care with
EPIGENETICS AND EPICELLINE®

What is Epigenetics?

This field of science describes how external factors (such as environment, diet and the 4Ss – stress, smoke, lack of sleep and sun) are recorded by marks on our DNA and can impact cellular activity – ultimately accelerating the appearance of ageing signs.

The result? How Young your skin appears.

NIVEA has been deeply engaged with Epigenetics studies since 2008, positioning our research at the forefront of the Epigenetics field and our teams as experts in Epigenetics.

Thanks to our Patented Skin Age Clock Technology we discovered our most effective Epigenetics ingredient, EPICELLINE®. It has opened the doors to the future of skin rejuvenation, as it's scientifically proven to rewind skin age in 2 weeks, by reactivating skin cells youth functions*.

*in vitro

We revolutionised skin age measurement with our patented Skin Age Clock Technology. It is the 1st skin specific age clock technology that measures the skin’s biological age – allowing us to have a targeted treatment through EPICELLINE®.

Unlike chronological age, biological age tells the true story of how your skin is ageing at the cellular level.

Rewind the Signs of Ageing in 2 weeks*

Our new NIVEA CELLULAR Epigenetics - Age Rewind Serum with EPICELLINE® 100% confirmed more youthful appearance** – clinically proven. EPICELLINE® works at a cellular level, to rewind skin age from the inside and out. 

 

 

A before and after image compares a pair of images of crow's-feet wrinkles next to the text, "Rewind the signs of Ageing in 2 weeks".

*Real results taken with PRIMOS Anti-Wrinkle Measurement. Untouched. Results after 2 weeks. Individual results may vary
**Clinical study with 43 women, 2024.

Explore the Results of our serum with EPICELLINE®

1 EXG Firmness & elasticity 2 weeks 20% SI
2 Primos AFV wrinkle volume, 2 weeks, 24% SI
3 EXG deep wrinkles, 2 weeks 20% SI
4 EXG skin smoothness 2 weeks 17% SI
5 EXG Firmness & elasticity 1 week 17% SI, 2 weeks 20% SI
6 KAP 2 weeks, 47% percentage improvement
7 KAP 2 weeks, 36% percentage improvement
8 TWL 2 weeks, 25% percentage improvement
9 EXG Firmness & elasticity 2 weeks 20% SI
10 EXG Radiance 2 weeks 20% SI

Frequently Asked Questions

What makes Epicelline® different from other anti-ageing ingredients?

Unlike traditional anti-ageing products that work by mitigating the symptoms and signs of ageing, EPICELLINE® not only works to slow skin ageing, but is a skin age-rewinding ingredient. It targets the root causes of ageing at a cellular level, offering more profound and lasting effects by reactivating skin cells’ youth functions*. Visibly rewinding the facial signs of ageing, clinically proven*.  
*in vitro 
 

Is there scientific evidence supporting the effectiveness of Epicelline®?

Yes, EPICELLINE® has been scientifically proven to rewind skin age in less than 2 weeks*. The serum formula with EPICELLINE® improves skin structure by 25%, visibly less wrinkles proven for 84% and strengthens the skin’s defense against external factors. Additionally, tighter skin with visibly less wrinkles confirmed by 85% of women*.
*Clinical studies, 30-43 women, 2024
 

Can I use NIVEA CELLULAR Epigenetics - Age Rewind Serum with EPICELLINE® if I have sensitive skin?

NIVEA takes great care in formulating our skincare products to be gentle and suitable for various skin types, including sensitive skin.

How soon can I expect to see results with NIVEA CELLULAR Epigenetics - Age Rewind Serum with EPICELLINE®?

Noticeable improvements can be seen in less than 2 weeks, with continued use leading to even better results over time. 100% confirmed more youthful appearance after 4 weeks**.
*Clinical study, Sum Score: Firmness/Elasticity + Lifting effect + Radiance, 43 women, 2024
**Clinical study, improvement rate, 43 women, 2024